By Nathan Ombuni, Bungoma
Bungoma County has become the latest stopover in the ongoing Coca-Cola’s nationwide revival of the iconic returnable glass bottle – a nod to the rich history and cultural legacy that has defined the drink for generations.
The campaign has sparked a wave of nostalgia, as locals immerse themselves in interactive games, reliving memories of a time when Coca-Cola was a staple, savored from the unmistakable glass bottle. It’s not just about a beverage, but a reminder of how Coca-Cola has woven itself into the fabric of Kenyan life.
For years, Coca-Cola has been more than just a refreshing drink; it’s been a companion during family celebrations, gatherings with friends, and moments of joy.
The returnable glass bottle is now taking center stage once again, inviting Kenyans to rediscover the timeless tradition of enjoying their favorite beverage in the classic glass bottle.
This cultural touchstone, familiar to many, has found its way back into everyday moments, offering a taste of history along with refreshment.
As the initiative makes its way through various regions—Nairobi, Eastern, Western, Nyanza, Coast, Rift Valley, and Mount Kenya—the campaign is reigniting fond memories while sparking new ones.
Coca-Cola’s presence continues to grow as they visit 40 counties, providing opportunities for locals to share in the joy of sipping from a returnable glass bottle once more.
One significant highlight of the initiative is the emphasis on sustainability. The returnable glass bottle not only reflects Coca-Cola’s heritage, but also serves as a more environmentally friendly choice, able to be reused multiple times. It’s an important reminder that nostalgia and sustainability can go hand in hand.
What makes this revival even more special is the affordability of the returnable glass bottle. Priced at just Ksh 20 for a 200ml bottle, it remains accessible to all – from students to families and everyone in between—continuing to provide an affordable indulgence that resonates deeply with many.
The returnable glass bottle isn’t just a container; it is a symbol of togetherness. Whether shared on a sunny afternoon, during lively conversations with friends, or at family gatherings, Coca-Cola in the returnable glass bottle signifies more than refreshment-it celebrates the bonds between people, the connections that are forged over a simple drink.
Through this initiative, Coca-Cola reaffirms its commitment not just to the product, but to the communities it has been a part of for decades.
This campaign is a tribute to tradition, family, and the shared moments that create lasting memories. Coca-Cola’s role in Kenyan life extends beyond the drink itself; it is an embodiment of connection, joy, and the timeless value of coming together.
